Quality Brand Promotions

WHAT’S NEW FOR 2024

QBP looks forward to offering consumer engagement events again soon. Stay tuned!

We are excited to also announce several new services being introduced in 2024.

Our partner company Quality Brand Imports allows European wineries to sell directly to US wine wholesalers in many states and to market their products directly to retailers via the online platform Cellar62 developed by our partner Sevenscope in Portugal.

QBI understands the regulatory environment on both the federal and state levels to offer European wine brands new perspectives on sales and marketing in the US market. Reversing the supply chain demand flow can reduce cost and make European wines less expensive and more competitive with wines from other regions of the world including US wines.

Quality Brand Promotions has partnered with a pioneer in creative crowd souring to allow brands to invite their 300,000 creatives worldwide to develop new and better ideas for advertising campaigns. At a cost much below hiring a traditional advertising agency. We have tested this service ourselves and we were very impressed. We are confident you will be as well.

Combined with the other services we offer for brand promotions – including consumer engagement events which we will restart this year – QBP offers alcohol brands a true turnkey experience at a much lower cost and better ROI.

At QBP we have always put positive ROI front and center. The world around us is changing rapidly with many new opportunities emerging. We invite you to work with us and our industry partners to take advantage of increased brand awareness and sales.

CONSUMER EXPERIENCES AND ONLINE MEDIA

Since 2013, Quality Brand Promotions has been synonymous with high quality consumer experiences and we set the bar higher than anyone. QBP campaigns engage, excite and accelerate buzz – capturing the consumer’s attention, increasing brand awareness, ROI and SALES.

In new decade many legacy advertising channels are quickly becoming obsolete. Social, digital and streaming media and consumer experiences now rule the advertising world – especially for today’s younger generation.

So we decided to integrate QBP consumer experiences with some of the very best providers in consumer data, influencer, digital and cross-platform marketing, content creation & integration and legal compliance.

Together, we offer brands a vast array of integrated advertising solutions in the area of social media and consumer experiences unparalleled in the industry. Our services are designed to support and enhance the work of your in-house marketing team, not replace it.

Working directly with industry-leading media companies and cutting edge tech & data providers allows brands to utilize the latest tools needed to successfully reach and engage the Millennial demographic.

And unlike the traditional agency model, we do not ‘white-label’ any services provided by other firms. This allows for complete transparency, better cooperation, higher efficiencies, less waste, lower cost, and higher ROI. It puts brands in control of ad spending and brand building.

WHAT WE DO BEST

CREATIVE SOCIAL MEDIA

We look at creativity and how it is applied in a whole new way. From social media campaigns and content, how to engage consumers in person, the way you promote and market your brand and products online. And then integrate all creative efforts into one clear message that your consumer will appreciate and follow.

VIDEO MARKETING

From brand awareness to purchase, videos and movies play a prominent role in reaching today’s younger consumers. Whether producing high-impact videos for use across social media platforms such as YouTube, Facebook and Instagram or integrating your brand in television, movies or music videos ensures maximum impact.

CONSUMER EXPERIENCES

Quality consumer experiences go a long way to increase brand awareness and engage consumers. QBP plans and manages world-class consumer experiences and campaigns. During COVID we take these experiences to social and digital media to create brand awareness and the right messaging.

DATA

Reliable data is the key to unlocking and understanding consumer behavior and measure and ensuring the effectiveness of campaigns across media channels. Data helps to improve customer experiences and makes your advertising budget more efficient and effective. AI allows brands to capture and use data like never before to unlock and leverage insights into their target and untapped audiences.

INFLUENCER MARKETING

The use of influencer marketing is growing exponentially. Identifying the best influencer matches for your brand and product, creating and effectively publishing and distributing content, measuring the content’s performance across key channels and keeping your brand safe are all key to success. Verified metrics, qualitative insights and sales lift analysis reveal each campaign’s true impact.

MOBILE WEBSITES

Creating a dedicated mobile website is a great way to directly engage consumers and to showcase your entire social media presence. It allows you to create an online space with content – such as contests and videos – specifically designed to engage today’s mobile savvy audiences. And to stay connected with your brand’s customers. The use of QR codes allows for easy access to specific content.